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20th edition  28 - 31 May 2026 Expo Centre & Riviera di Rimini (Italy)
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Press releases

RIMINIWELLNESS STRENGTHENS ITS LEADERSHIP BETWEEN SPORT, SCIENCE AND HIGHER EDUCATION

·        IEG’s international event, scheduled for 28-31 May at Rimini Expo Centre and the Riviera, extends its offer of scientific content for health and sports professionals

·        The Health area will be bigger with a calendar of events that will include sports medicine, rehabilitation, training and nutrition

·        The Beauty Area will be making its debut with events, experiences and in-depth discussions on cosmeceuticals, active skincare and sport

 

 

Rimini, 3rd March 2026 – Sports medicine, advanced rehabilitation and nutraceuticals will be the focus of RiminiWellness 2026, the international fitness, sport, wellness and healthy eating event, organised by Italian Exhibition Group (IEG). Scheduled to take place from 28th to 31st May at Rimini Expo Centre and on the Riviera, the 20th edition will combine high-profile training, scientific innovation, and discussion between professionals, companies and communities, strengthening the event's international flair and its ability to anticipate developments in the sector.

 

SPORTS MEDICINE between TRAINING AND INNOVATION

The Health area will be a meeting point of excellence between sport and science. A unique opportunity to improve skills, discover the sector’s latest developments and meet a qualified audience of professionals through advanced training sessions and workshops aimed at physiotherapists, osteopaths and sports doctors. These will include the Project Invictus area and content from FisioScience, one of the most authoritative communities in physiotherapy and rehabilitation, which will feature Valerio Barbari in sessions offering specialist speeches and talks on the most relevant topics in modern rehabilitation. Sunday 31st May will see a conference on “Sport-Omics and Epigenetics in Performance: Training, Resilience, Recovery and Endurance” with Giorgio Terziani, visiting professor in wellness disciplines at the Saint George training school. In addition, thanks to Obiettivo Performance, the Velocity Based Training Summit will be held on the same day. With Antonio Squillante in attendance, the training event will focus on the theoretical and practical exploration of one of the most advanced methods for monitoring and self-regulating training through execution speed analysis.

 

THE MOVEMENT & THERAPY SUMMIT WILL BE BACK

The new frontiers of rehabilitation and sports performance will be spotlighted with the Movement & Therapy Summit on Friday 29th May, an area for interdisciplinary dialogue between science and practical application, created with the aim of overcoming the fragmentation between the clinical and training fields. Conceived by Marco Rovatti, doctor of physiotherapy and qualified osteopath, registered with the ROI – Italian Osteopath Register, (FT, DO, SM, MSc), the summit will host Gray Cook for the first time in our country, founder of the FMS - Functional Movement Screen protocol and co-creator, together with Lee Burton, of the SFMA - Selective Functional Movement Assessment. The programme foresees an international conference entirely dedicated to the two systems - FMS and SFMA - tools for the screening and selective analysis of functional movements. The project was made possible thanks to collaboration with Daniele Barbieri (DC, MSc), representative and manager Functional Movement System Inc. in Italy, a company specialising in movement analysis training.

 

NUTRILAB, THE NEW NUTRACEUTICAL AREA

In the Nutraceutical Area, the new NutriLab will host a programme of talks designed to offer companies the chance to present their products to industry professionals and inform end consumers. Thanks to collaboration with the Scientific Committee of Bologna University, Urbino University and the Catholic University, professionals will have access to training on topics such as gastrointestinal health, cognitive decline and the cardiovascular system. These will include the conference entitled “Nutrition: where are we going”, scheduled for Friday 29th May and moderated by Giacomo Astrua of Noritura, on the topics of nutrition and longevity with Matteo Cerboneschi, Etta Finocchiaro, Paola Stavolone and Giacomo Fattori. This will be followed on Saturday 30th May by an international masterclass for sports professionals entitled “Performance in mixed and power sports: nutrition, supplementation and other dominant factors”, with speakers such as Julien Louis, Jorunn Sundgot Borgen, Gian Mario Migliaccio and Daniele Mozzone. Sunday 31st May will be the turn of “Nutrition and lifestyles” with Cristina Angeloni for a global perspective on supplementation in sport and the promotion of wellness-oriented habits with Erica Lombardi, Giorgia Saccone, Maria Eleonora Missere and Samuele Marcora from Unibo. This will be followed by “Lifestyles, Nutrition, Food Supplementation”, organised by Andrea Tarozzi and Ettore Novel.

 

THE NEW BEAUTY AREA

Nutraceuticals are broadening their horizons by opening up to cosmeceuticals and the beauty sector, strengthening the link between active lifestyles and skincare, which is now reflected in increasingly structured market offerings. This trend will be further consolidated at RiminiWellness thanks to the involvement of prestigious brands that recognise beauty as an essential element for those who practise sport. Hence the creation of the new Beauty Area, an area designed for consumers who consider self-care a natural extension of their lifestyle. The core of new entry will be the Beauty House, a lounge specifically for direct experiences and exclusive insights. The programme will include product launches, tests and talks on pre- and post-activity skincare — essential for the recovery of skin stressed by physical exercise — as well as advice on hair beauty, nail art, and long-lasting make-up, as well as meet and greets with influencers and leading beauty editors. In this interdisciplinary hub, beauty will become dynamism and energy, offering concrete tools for those seeking a balance between holistic well-being and performance.

 

ABOUT RIMINIWELLNESS 2026

Dates: 28/31 May 2026; event: international trade show; organisation: Italian Exhibition Group S.p.A.; frequency: annual; edition: 20th; entry: public and trade; info: www.riminiwellness.com           

 

PRESS CONTACT ITALIAN EXHIBITION GROUP
head of corporate communication & media relation:
Elisabetta Vitali
press office manager: Marco Forcellini, Pier Francesco Bellini | press office coordinator: Luca Paganin | press office specialist: Mirko Malgieri; Nicoletta Evangelisti | press office assistant: Julia Andreatta media@iegexpo.it

 

MEDIA AGENCY RIMINIWELLNESS 2026

Naper Multimedia| Zoe Perna | T. +39 02 97699600 | zoe.perna@napermultimedia.it | staff@napermultimedia.it

 

 

 

Immagine che contiene testo, Carattere, schermata

Il contenuto generato dall'IA potrebbe non essere corretto.

 

 

This press release contains forecast elements and estimates that reflect the management´s current opinions (´forward-looking statements´), particularly regarding future management performance, realization of investments, cash flow trends and the evolution of the financial structure. For their very nature, forward-looking statements have a component of risk and uncertainty, as they depend on the occurrence of future events. The effective results may differ (even significantly) from those announced, due to numerous factors, including, only by way of example: food service market and tourist flow trends in Italy, gold and jewellery market trends, green economy market trends; the evolution of raw material prices; general macroeconomic conditions; geopolitical factors and evolutions in the legislative framework. Moreover, the information contained in this release, does not claim to be complete, and has not been verified by independent third parties. Forecasts, estimates and objectives contained herein are based on the information available to the Company as at the date of this release.

Comunicato n. 2 del 03/03/2026

RIMINIWELLNESS 2026: THE 20-YEAR EDITION WILL INAUGURATE A NEW AGE OF WELLNESS

  • Italian Exhibition Group’s fitness, sport, wellness and healthy eating event will be back from 28th to 31st May with a global spirit
  • An evolving ecosystem that integrates fitness, sport, sports medicine, nutraceuticals and cosmeceuticals, expanding the event's content and audience
  • “Go Through”, an attitude that becomes a way of life, redefining the relationship between body and space
  • RiminiWellness OFF will be back to connect the Show, the city and the entire Riviera in one single experience of movement and longevity

 

Rimini, 18th December 2025 – Body and dynamism, performance and innovation, movement and energy. This is the complete vision of wellness at RiminiWellness 2026, scheduled to take place at Rimini Expo Centre and on the Riviera from 28th to 31st May, to celebrate 20 years of the Italian Exhibition Group event. A milestone that opens a new chapter in the global promotion of healthy lifestyles with “Go Through”, the edition’s claim that sums up an immersive and dynamic event that will cross mind, body, spirit and environment.

 

2026 EDITION PREVIEWS

After the success of the 2025 edition, which confirmed RiminiWellness as a global platform for business, networking and on-the-move wellness culture with a 32% increase in the attendance of enthusiasts, athletes and professionals from all over the world, RiminiWellness 2026 will further strengthen the Health macro-theme, the common thread that links every area of the event.

Rimini Expo Centre’s 30 halls will host equipment, services and solutions to illustrate the sector’s evolution and confirm the growth of leading national and international brands. Fitness, sports medicine and physiotherapy contents will be central with movement increasingly understood as a tool for prevention, wellness, and quality of life, also in terms of longevity.

RiminiWellness will broaden the target audience by involving sports doctors, physiotherapists, nutritionists and qualified operators, boosting the contents to respond to a more complete and aware demand for wellness. Nutraceuticals and cosmeceuticals will also increase: the Active Beauty area, inaugurated in 2023, will combine aesthetics and physiological benefits through advanced formulations with a scientific, health-oriented approach.

Lastly, RiminiWellness 2026 will consolidate the experiential and supply chain trade show model with a “test and learn” logic by involving companies, professionals and end-users. To further strengthen international leadership, 2026 will inaugurate new networking projects, especially the two activities linked to Industry Leaders, with international speakers able to engage professionals and others on the topics of innovation in sport, business fitness, wellness trends, hospitality, travel destinations and sustainability, supported by Industry Experts, a team of sector experts that can make this content accessible to the entire community.

 

FROM ART TO WELLNESS
The new RiminiWellness 2026 campaign draws inspiration from the dynamic art of Boccioni and Balla. In the visual, training becomes pure energy, a flow that merges the athlete with the surrounding area. The protagonist of the campaign is an athlete with blurred contours, immersed in an out-of-focus space where, rather than the sporting gesture, it is the trace it leaves that counts, a rhythm that expands beyond physical, mental and geographical boundaries. A movement that becomes experience.

 

GO THROUGH: THE ART OF CROSSING MOVEMENT
Go Through” it is not just a theme, but a way of life that the coming 2026 edition will propose. It is the physical crossing of the halls, the Expo Centre, the city and the Riviera, but also a mental, emotional and sensorial crossing. The experience becomes complete only by letting oneself be crossed by movement, and immersing oneself in its continuously transforming energy. The concept translates into a vibrant visual imagery, a powerful, contemporary language that speaks to a large, heterogeneous and constantly growing community.

 

RIMINIWELLNESS OFF: WELLNESS WITH NO BOUNDARIES
RiminiWellness it is not confined to the Expo Centre: in 2026, the event will once again extend across the entire city and the Riviera with activities, events and participatory moments that will involve residents, athletes, gyms and local companies. This is the spirit of RiminiWellness OFF, which, now at its fourth edition, will accompany the Show with widespread and complementary initiatives, creating a unique wellness experience across the entire urban fabric.

 

 

ABOUT RIMINIWELLNESS 2026

Dates: 28/31 May 2026; event: international trade show; organization: Italian Exhibition Group S.p.A.; frequency: annual; edition: 20th; entry: public and trade; info: www.riminiwellness.com           

 

PRESS CONTACT ITALIAN EXHIBITION GROUP
head of corporate communication & media relation:
Elisabetta Vitali
press office manager: Marco Forcellini, Pier Francesco Bellini | press office coordinator: Luca Paganin | press office specialist: Mirko Malgieri; Nicoletta Evangelisti | press office assistant: Julia Andreatta media@iegexpo.it

 

MEDIA AGENCY RIMINIWELLNESS 2026

Naper Multimedia| Zoe Perna | T. +39 02 97699600 | zoe.perna@napermultimedia.it | staff@napermultimedia.it

 

Immagine che contiene testo, Carattere, schermata

Il contenuto generato dall'IA potrebbe non essere corretto.

 

 

This press release contains forecast elements and estimates that reflect the management´s current opinions (´forward-looking statements´), particularly regarding future management performance, realization of investments, cash flow trends and the evolution of the financial structure. For their very nature, forward-looking statements have a component of risk and uncertainty, as they depend on the occurrence of future events. The effective results may differ (even significantly) from those announced, due to numerous factors, including, only by way of example: food service market and tourist flow trends in Italy, gold and jewellery market trends, green economy market trends; the evolution of raw material prices; general macroeconomic conditions; geopolitical factors and evolutions in the legislative framework. Moreover, the information contained in this release, does not claim to be complete, and has not been verified by independent third parties. Forecasts, estimates and objectives contained herein are based on the information available to the Company as at the date of this release.

 

Press Release n. 1 of 18/12/2025

RIMINIWELLNESS 2025, + 30% INTERNATIONAL VISITORS, +32% OVERALL ATTENDANCE: A GIANT LEAP TOWARDS THE FUTURE OF WELLNESS

 

Rimini (Italy), 1° June 2025 RiminiWellness is the strongest driver towards global wellness: this year marked a 30% increase on 2024 in terms of international visitors, primarily professionals. IEG's internationalisation strategy for its flagship products enables RiminiWellness to connect the industry with strategic markets worldwide, creating a virtuous cycle that ultimately benefits Rimini.

There was also extraordinary growth in overall attendance (Italy + abroad): +32% compared to the previous edition. These numbers highlight the great success of Italian Exhibition Group's (IEG) international event dedicated to fitness, sports, wellness, and healthy eating, which is currently drawing to a close at Rimini Expo Centre.

 

EXTRAORDINARY MEDIA VISIBILITY AND HIGH SOCIAL MEDIA ENGAGEMENT

552 accredited journalists, hundreds of TV and radio reports and live broadcasts, trade press articles, online and offline services and interviews, prestigious media partnerships with some of Italy's largest publishers, and explosive social media numbers have made RiminiWellness 2025 the symbol of the start of a very promising summer season, thanks in part to the many events scheduled throughout the local area.

 

BUSINESS, ENTERTAINMENT, AND NETWORKING AT THE HEART OF THE EVENT

Divided into six thematic areas and spread across 30 halls and 190,000m2 of indoor and outdoor space at Rimini Expo Centre, RiminiWellness hosted over 350 exhibiting brands, 2,000 hours of training sessions for a wide audience of enthusiasts and athletes featuring the most innovative fitness disciplines, 80 conferences and events, and the involvement of more than 30 international associations. Showcasing at the event, international brands and the best of Made in Italy in sports equipment for training, healthy eating, nutrition, clothing, and services.

 

FOCUS ON MARKET AND INNOVATION

Business and innovation took centre stage at the debut of Fitness Franchising Day, in collaboration with Affilya and the General States of Fitness and Wellness. Key topics included corporate wellbeing, sector investments, and digital transformation. The Innovation Area, featuring 20 startups, fostered dialogue between research and industry, promoting new integrated solutions combining sports, health, and technology.

 

TRAINING, MADE IN ITALY, AND SHARED ENERGY

RiminiWellness 2025 by now has a reputation as being a major educational platform, accessible to healthcare professionals, trainers, students, and industry operators through workshops, talks, and sharing sessions. Among the highlights, the Forum on Sport and Sustainability, featuring contributions from partners including the Ministry of the Environment, the United Nations, CONI, and UEFA, offering a strategic look on the evolution of sport from 2030 to 2040. The event also hosted be the presentation of new studies, including "Wellness, the ranking of Italian provinces" in collaboration with Il Sole 24 Ore; "Fitness consumer market research in Italy," conducted by Les Mills with the contribution of IFO; and "Ageing processes and physical exercise," curated by the Italian Fitness Federation and the San Raffaele University of Rome.

 

 

AN ALL-ROUND EXPERIENCE FROM THE EXPO CENTRE ALONG THE RIVIERA WITH RIMINIWELLNESS OFF

RiminiWellness extended its energy beyond the walls of the expo centre, providing a collective experience of energy, inclusion, and well-being, at the third edition of RiminiWellness OFF. The "off-site" programme, organised in collaboration between IEG and the Municipality of Rimini, engaged the global community of enthusiasts and athletes with 200 events across the seafront, beach, city, and local areas.

 

IEG WELLNESS NETWORK

RiminiWellness is leading the global expansion of IEG Wellness Network, Italian Exhibition Group's pool of international industry events. Upcoming global events: • Dubai Active Show, Dubai Active Industry, Dubai Muscle Show | October 24-26, 2025, Dubai; • Riyadh Muscle | February 5-7, 2026, Riyadh, Saudi Arabia.

 

 

Save the date: RiminiWellness returns to Rimini in 2026, from Thursday, May 28 to Sunday, May 31: unstoppable energy!

 

 

ABOUT RIMINIWELLNESS 2025

Date: 29 May – 1 June 2025; event type: international expo; organiser: Italian Exhibition Group S.p.A.; recurrence: annual; edition: 19th; open to: general public and operators; info: www.riminiwellness.com            

 

PRESS CONTACT ITALIAN EXHIBITION GROUP
head of corporate communication & media relation:
Elisabetta Vitali
press office manager: Marco Forcellini, Pier Francesco Bellini | press office coordinator: Luca Paganin | international press office coordinator: Silvia Giorgi | press office specialist: Mirko Malgieri; Nicoletta Evangelisti | 
media@iegexpo.it

 

MEDIA AGENCY RIMINIWELLNESS

Naper Multimedia| Zoe Perna | T. +39 02 97699600 | zoe.perna@napermultimedia.it | staff@napermultimedia.it

 

Immagine che contiene testo, Carattere, schermata

Descrizione generata automaticamente

 

 

This press release contains forecast elements and estimates that reflect the management’s current opinions (“forward-looking statements”), particularly regarding future management performance, realization of investments, cash flow trends and the evolution of the financial structure. For their very nature, forward-looking statements have a component of risk and uncertainty, as they depend on the occurrence of future events. The effective results may differ (even significantly) from those announced, due to numerous factors, including, only by way of example: food service market and tourist flow trends in Italy, gold and jewellery market trends, green economy market trends; the evolution of raw material prices; general macroeconomic conditions; geopolitical factors and evolutions in the legislative framework. Moreover, the information contained in this release does not claim to be complete, and has not been verified by independent third parties. Forecasts, estimates and objectives contained herein are based on the information available to the Company as at the date of this release.

 

Press release 01/06/2025

Press Kit

The RiminiWellness Press Kit is designed to provide the media with all the information they need to report and follow the event. An exclusive resource that provides access to strategic details, visual material and real-time updates to guarantee maximum media coverage.
With our Press Kit, you will have all the material you need to tell the best of RiminiWellness to your audience, creating engaging and timely content.